Who looks outside, dreams; who looks inside, awakes.

Carl Jung


About Pam

Who looks outside, dreams;

who looks inside, awakes.

Carl Jung


About Pam

 Pam Hernandez, MAPP, PCC

Founder and President, The Right Reflection

Pam Alfrey Hernandez created The Right Reflection in February 2015 after a distinguished and groundbreaking 30 year corporate career, where she rose to chief operating officer of a 10 billion dollar, 125 year old financial services firm. She was the first woman in the company’s history to hold that position.  Throughout her corporate career, Pam had many rewarding opportunities to mentor, coach and lead employees at all levels.  She realized that she was at her best when creating environments where innovation and transformation can emerge. Eventually she decided that she wanted to focus exclusively on this part of her job, but on her own terms. 

As a significant step in that direction, she left her corporate job, earned a Masters Degree in Applied Positive Psychology at the University of Pennsylvania and then started The Right Reflection®, a company dedicated to helping individuals tap into their strengths and make their desired transformations possible, at work and in life. She also became certified in a number of psychological and leadership tools and assessments that she uses to help her clients identify their strengths and opportunities.

Today, The Right Reflection has grown to include a long list of clients and of accomplishments including the creation of the Physician’s Leadership Academy, which has been expanded to include non-physician groups as well as executive teams across all industries. Pam is frequently sought out as a guest speaker and panelist on best leadership practices, corporate culture and timely topics such as unconscious bias in the workplace. Contact Pam. 

Pam calls Omaha, Nebraska home where she enjoys spending  time with family, frends and her dogs, Toby and Sadie.

Summary of Pam’s Experience & Skills

Leadership Development  & Coaching Skills:

  • Customized Group Workshops
  • Individual Coaching
  • Event / Meeting / Key Note Speaker
  • Assessing & Strengthening Corporate Culture,


  • Professional Certified Coach
  • Certified Professional Coactive Coach
  • The Leadership Circle Certified Practitioner

Business Background:

  • Former COO, Woodmen Life Insurance
    (first female executive in their 125-year history )


  • Masters Degree Applied Positive Psychology (University of Pennsylvania)
  • Master of Arts (University of Nebraska Lincoln)
  • Bachelor of Science (University of Nebraska Lincoln)


Pam in Person

In this video, you’ll hear me explain more about  my approach to coaching, the “inner” and “outer” games of leadership and why this approach will have lasting effects on your leadership development.

Hear from Pam Hernandez first hand as she discusses a variety of timely and provocative leadership topics.

Pam in Media

"Lives" Podcast

Pam joins “Lives” podcast host Stuart Chittenden to discuss how she coaches leaders, as well as her corporate experience as a leader.

PRSA Nebraska Workshop

Pam participated in this video workshop held by the Public Relations Society of America – Nebraska Chapter (PRSA-Nebraska). Watch and listen in as she explores the topic:  “Why Goal-Setting Doesn’t Work: Discover the Hidden Barriers and How to Remove Them.”

Recent articles by or about Pam Hernandez

Law Practice magazine’s September/October 2022 issue published Pam’s article about diversity in law firms

In this recent article, Pam offers a deeper approach to quantifying and overcoming barriers to improving diversity in law firms.  Read the article here.

NMA Advocate magazine features a participant’s first-hand experience with the Physician’s Leadership Academy

A participant in the 2021/22 Nebraska Medical Association’s Physician’s Leadership Academy facilitated by Pam Hernandez writes about her experience in this comprehensive Leadership Excellence program designed for physicians and other medical industry leaders. “Better than therapy, AND it’s free” by Dr. Annette Miller can be accessed on Page 10 of the recent NMA Advocate Magazine.

Pam writes about physicians as leaders in this issue of the Nebraska Medical Association Advocate magazine

Pam authored this article about physicians as leaders emphasizing their role as ‘creating outcomes that matter” as one that defines true leadership. Pam is the facilitator of NMA’s Physician’s Leadership Academy. Read the article on page 22 of this recent issue of NMA’s  Advocate Magazine.

The American Bar Association Law Practice Magazine  Nov/Dec 2021 issue features an article by Pam on the leadership qualities that build strong, productive cultures.

Pam Hernandez is featured in the November  5th, 2021 issue of Midlands Business Journal.

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